The four keys for social media (and overall) marketing success

Sometimes you can distill marketing basics to some simple points.

In a recent eletter, Mark Mitchell outlined four fundamentals for social media success.? When you look at these rules, I think you’ll discover they apply to virtually all forms of marketing and business development.

The Four Keys to Social Media Success:

1. Know your audience
2. Be active on a regular basis
3. Be yourself
4. Be helpful before you sell

If you think about each of these elements — and apply them as a check-list for your fundamental marketing strategies, I think you’ll appreciate their universal value.

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