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Publicity and media relations

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Publicity and media relations

Behind the story: Researching a sensitive topic

Mark Buckshon - January 30, 2019
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Publicity and media relations

When and why do things go wrong, badly?

thought leadership
Publicity and media relations

The thought leadership process: How to get the attention your marketing-self craves

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Publicity and media relations

A trip down memory lane: Marketing the new Interstate Highway System

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Publicity and media relations

Some more thoughts about “pay to play” and media publicity

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Publicity and media relations

Defining news: Your story is interesting, if you know how to...

Mark Buckshon - July 6, 2018
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Publicity and media relations

Writing quality and quality news releases (It is important to get...

Mark Buckshon - July 5, 2018
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Publicity and media relations

The art of the effective news release (and some suggestions about...

Mark Buckshon - July 4, 2018
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Publicity and media relations

Native advertising/advertorial and media publicity: Two sides of the coin

Mark Buckshon - May 4, 2018
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Publicity and media relations

Old ways, new opportunities: The changing (and unchanging) rules in communication

Mark Buckshon - February 23, 2018
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