As the January 31 nomination deadline for the 2012 Best Construction Blog competition approaches, we?ve received our first nomination from outside North America. U.K.-based Protec provides temporary protection materials for the construction industry, a highly valid service category I?ve never seen before as a specialized business.
Recent blog postings focus on the company?s carpet protection products, certainly of relevance and value to painting and renovation contractors in both residential and commercial markets. The company?s blog doesn?t put on airs, but describes contributions and community projects initiated by employees, while suggesting new and practical product applications.
The company has adapted state-of-the-art social media practices with links to the relevant services such as Facebook, Twitter, LinkedIn, and Google Plus.
Overall, I think any product supply business can benefit by reviewing this site and blog. I think you would not have great trouble creating your own website/blog model reflecting your own brand and product line using Protec?s example. This is indeed a worthy Best Construction Blog entry.
Nominations close on midnight, January 31. You can nominate your own blog or another one you like. There is no cost to enter the competition. Finalists will be decided by a combination of popular vote and independent judging. The nomination form is here.
